Caitlin is a PNW native, a true and passionate artist, and an undercover industry disruptor with a career that spans over a decade in the tattoo and permanent makeup industry. Her journey has been fueled by the unwavering love and support of her husband, Geno, and their three children, along with her roots in the fashion world, where she earned degrees in Fashion Design and Marketing.

Her early career included a product marketing internship at Adidas Originals in Germany and roles at Nike as a photo stylist and product coordinator, where she honed skills in production, marketing, and design. These experiences sharpened her creative eye and taught her the value of connection and detail—traits that seamlessly transitioned into her work in cosmetic tattooing.

Caitlin’s first step into the tattoo world, 2012, was through Redmond Irons, a tattoo machine company owned by her first husband and mentor. While soldering coils and selling machines at events like the Paris Tattoo Convention, she gained a deep appreciation for the art and its global community.

By 2016, she began exploring cosmetic tattooing for herself and became the first full-time manual microblading artist in the Coeur d'Alene area.

In 2018, Caitlin discovered her passion for teaching, training students in proper machine techniques, depth, and stretching. By 2019, she launched her Fundamentals of PMU course to meet the growing demand for her expertise.

In 2020, Caitlin established herself as a leader in PMU corrections and removals, becoming the sole U.S. distributor for THink® Pigment Remover. Known for her precision and artistry, she is now sought out nationwide by other cosmetic tattoo artists for her removal expertise, averaging double-digit removals monthly.

Caitlin’s relentless drive, intuitive sense of opportunity, and dedication to individuality make her a standout in the industry. Whether she’s crafting personalized beauty enhancements, teaching the next generation of PMU artists, or managing complex projects, her blend of innovation and expertise shines through.

Passionate about individuality, working 3 steps ahead, and committed to going big or going home, people have described her as "possessing an iron resolve".

Available for beauty consulting, tough love and/or margaritas.